Trademark Transfer, also called Trademark Assignment, is the legal process of transferring ownership of a registered trademark or trademark application from one person/entity to another.
This transfer is done through a written Assignment Deed and must be recorded with the Trademark Registry to make the new owner legally recognized.
Trademark Assignment is required in situations such as:
Complete Assignment
Full ownership is transferred to the new owner, including all rights and commercial usage.
Partial Assignment
Ownership is transferred only for certain goods/services or classes.
Assignment With Goodwill
The new owner receives rights to use the brand with its existing reputation, customers, and business value.
Assignment Without Goodwill
Also known as gross assignment.
The new owner receives brand rights only for new goods/services, and not the old business reputation.
A legal document is drafted mentioning:
Both assignor (current owner) and assignee (new owner) sign the deed.
The Assignment Deed is submitted to the Trademark Registry using Form TM-P, along with government fees.
The Registry examines the deed, checks validity, and may ask for clarifications.
If approved, the new owner’s name is updated in the Trademark Register and officially recognized.
The Registry updates all records and databases, confirming the transfer.
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